Our Team
Jud Simpson
Chief Executive Officer
As a proud military veteran, Jud served in the elite and legendary 1st Ranger Battalion of the 75th Ranger Regiment. This experience instilled in him a strong work ethic, discipline, and the ability to thrive under pressure—qualities that have shaped is leadership style and professional success. With skills honed during his service as an Army Ranger, Jud has become a leader in the home improvement sector driven by his passion for innovation, team building, and operational excellence.
With a professional career spanning over two decades, Jud is recognized for driving new levels of attention for complete customer satisfaction based on his development and implementation of standard operations protocols and installation protocols that separates and elevates Patriots’ Pride above all competitors. As mentioned earlier, and now for Patriots’ Pride franchisees, Jud is driven by a passion for driving innovation, operational excellence, team building, including fostering opportunities for long-term business success.
Rutger Conradi
Chief Operating Officer
Rutger is a seasoned leader in the window replacement industry, boasting over 22 years of experience. His extensive background encompasses a diverse range of roles, from sales and project management to executive leadership. Throughout his career, Rutger has been instrumental in driving innovation and efficiency within the industry, consistently pushing for high standards in product quality and customer service. Known for his strategic vision and ability to foster strong team dynamics, Rutger has led numerous successful projects that have transformed the operational landscape of window replacement services. His commitment to sustainability and energy efficiency has positioned him as a forward-thinking advocate for eco-friendly building practices.
Rutger's expertise extends beyond operations; he is also a passionate mentor, dedicated to developing the next generation of leaders in the industry. His contributions have not only advanced his organizations but have also enhanced industry standards overall. An active member of various industry associations, Rutger frequently shares his insights at conferences and seminars, helping to shape the future of the window replacement sector. With a reputation for integrity and excellence, he continues to be a driving force in the market, committed to delivering exceptional value to customers and stakeholders alike.
Brent South
President
Brent brings his leadership skills to Patriots’ Pride with a deep understanding of the military community with his dedication now to provide opportunities for qualified veterans to build successful careers in the civilian community. He insists on being the first point of engagement with veterans who may be interested in becoming their own boss and building a business that helps them achieve their goals and dreams.
Brent served 21 years in The United States Army, beginning his career (as did our CEO Jud Simpson) in the elite and legendary 75th Ranger Regiment. Recognized by the SOCOM Commander General Downing for his excellence, Brent was sent to flight school, eventually retiring as Chief Warrant Officer 4 flying Kiowa Warriors OH-58D® Helicopters with over 4,000 hours, most of which were night operations flying by instrument panel navigation through Night Vision Goggles (NVGS) while communicating with Tactical Operations Centers (TOC) and troops on the ground.
During his service, Brent deployed 7 times overseas, including tours in Kuwait, Iraq, Bosnia and several other non-combat roles. He was deployed to Bosnia with the Joint Special Operations Command (JSOC) working alongside Delta Force and Seal Team Six as part of a Combined-Joint Special Operations Task Force (CJSOTF). During this Operation to catch war criminals flying more than 400 hours, he was part of the team that captured Serbia’s Slobodan Milosevic. As part of Operation Iraqi Freedom Brent flew over 1000 hours and receiving two Air Medals, The Order of St Michael and the Army Commendation Medal with “V” device for his many combat operations and Air Mission Commander roles while serving. Brent suffered a catastrophic helicopter crash in Iraq and sustained head to toe injuries, requiring more than 14 surgeries and years of rehab and recovery.
During his decorated career, Brent learned how to work with a Chain of Command and communicate with every level, from an Army Private to Four Star Generals, Pentagon personnel, Dignitaries, and Heads of State. He served as a Helicopter Standardization Instructor Pilot, Teaching and Instructing Warrant Officers at every level. He has extensive International Business experience from his time in the military and as a civilian working as a Comptroller, Supply Officer, Logistics Coordinator, and Senior Level Program Executive in Acquisitions working closely with Government and Non-Government Organizations (NGO’s).
Gary Miller
Director of Franchise Development
Gary has served as our Director of Franchise Development since September, 2024. Prior to that, he was the Founder & CEO of American Franchise Consultants, LLC. He is the only individual in the national franchise consulting industry who has personally taken three companies from initial business concept, through their start-up and growth, then successfully franchising each.
As a previous franchisor with over 30 years’ experience, Gary brings an unequaled depth of knowledge and understanding of the franchise industry to Patriot’s Pride Franchising, LLC. One of his many roles is to help guide the company with our infrastructure growth, ensuring our support staff for franchisees’ is second to none.
Kimberly Simpson
Manager of Franchisee Relations
Kimberly plays a critical role with communication between franchisees and your corporate support staff members. She has been instrumental in successfully managing the customer support relationships between Patriots’ Pride Windows’ customers, management, and product installation teams. Her wealth of experience, effervescent personality, along with her focus on excellence is invaluable. Kimberly now is an incredible resource and “best friend” to Patriot Pride franchisees.
